The point of intertextuality is parody, to mock, comment on and trivialise the original work. For example in Eminem's music video to the song 'we made you' he mocks many celebrities such as Jessica Simpson, he even makes it obvious that he is referring to her by saying her name in the lyrics. He goes on to talk about Ellen DeGeneres and refers to Elvis and has 50 Cent appear in the video. He gets a girl to dress up like Amy Winehouse and makes her look like a mess, this is his was of him mocking these celebrities and the main message behind this song is that 'we made you'. And i think that he got his point across very clearly.
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